Engaging, authoritative articles on commercial fleet management and industry issues, keeping this fuel-cost solution front-of-mind.

By conducting detailed research and talking to finance leaders and fleet managers, I planned and wrote a regular schedule of thought leadership articles and monthly email newsletter to engage and inform the industry audience.

Topics covered include:

• Fuel efficiency

• Telematics

• Electric vehicle adoption

• Automation and future-state fleets

• Road regulations

• Fleet maintenance

• Driver health and safety

• Sustainability and impact

I also supported with PR and social media to increase awareness and community engagement.