Impact

Engaging human stories

to highlight commercial partnerships

Product marketing

Automotive

Meet the Castrol family: Multinational video campaign showcasing branded workshop network.

Directed and produced video case studies in three languages featuring key customers, travelling to shoot on location at three European partner sites:


  • Portugal

  • Germany

  • Poland

Also worked on creative concept and script, taking into account local considerations and individual workshop differences.

Company

Castrol (Video Case Studies)

My Role

Localisation

International collaboration

Stakeholder management

Project management

Video production